Sophia Cai is a Melbourne-based curator, arts writer, public programmer and greyhound enthusiast. She is particularly interested in Asian art history, the intersection between contemporary art and craft, as well as feminist methodologies and community-based practices.
Artists as influencers: advertising or advocacy?
By mere virtue of using social media, artists unavoidably project a ‘personal brand’—but, asks Sophia Cai, what ethics are at play when artists become active influencers for businesses, products or political positions?